Constant Contact
vs
Marketo

Constant Contact vs Marketo: Full Comparison 2025

Which is right for your team? Compare pricing, features, and more.

Constant Contact

Email marketing platform for small businesses

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Marketo

Enterprise marketing automation by Adobe

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Constant Contact vs Marketo: Feature Comparison

Feature
C Constant Contact logo
Constant Contact
M Marketo logo
Marketo
Pricing From $12/mo Paid
Founded 1995 2006

About Constant Contact

Constant Contact is one of the oldest and most widely used email marketing platforms, serving over 600,000 small businesses. It offers a beginner-friendly drag-and-drop editor, contact management, event marketing tools, and social media integration — with strong customer support and a large library of email templates.

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About Marketo

Adobe Marketo Engage is an enterprise marketing automation platform used by the world's largest B2B organisations for demand generation, account-based marketing, lead management, and revenue attribution. It offers the most sophisticated campaign orchestration and scoring capabilities in the marketing automation market.

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