Salesforce

Best Salesforce Alternatives in 2026

25 alternatives to Salesforce — free & paid options compared.

Looking for the best Salesforce alternatives and competitors in 2026? Whether you need a more affordable option, different features, or better integrations, we've compared the top Salesforce competitors below — including free and paid options. Each alternative has been evaluated on pricing, core features, and ease of switching.

Why look for Salesforce alternatives?

  • Pricing — find a Salesforce competitor that fits your budget
  • Features — some alternatives offer capabilities Salesforce lacks
  • Integrations — better fit with your existing tool stack
  • Scale — options that grow with your team's needs
HubSpot
#1

HubSpot

freemium

Grow better with HubSpot's all-in-one CRM

Zoho CRM
#3

Zoho CRM

freemium

CRM software for growing businesses

Close
#4

Close

paid

The CRM built for inside sales

Attio
#5

Attio

freemium

The next generation CRM for modern teams

Close CRM
#6

Close CRM

paid

CRM built for sales teams that call

Copper
#7

Copper

paid

CRM designed for Google Workspace users

Keap
#8

Keap

paid

CRM and marketing automation for small businesses

Nimble
#9

Nimble

paid

Relationship-focused CRM for Microsoft 365 teams

Affinity
#10

Affinity

contact

Relationship intelligence CRM for deal teams

Folk
#11

Folk

freemium

Modern CRM for small teams and founders

Streak
#12

Streak

freemium

CRM inside your Gmail inbox

Monday CRM
#13

Monday CRM

paid

Sales CRM built on the monday.com platform

Creatio
#15

Creatio

paid

No-code CRM and business process automation

Freshsales
#16

Freshsales

freemium

AI-powered CRM for high-velocity sales teams

Capsule CRM
#17

Capsule CRM

freemium

Simple and beautiful CRM for growing businesses

Nutshell
#18

Nutshell

paid

CRM and sales automation for B2B teams

Salesflare
#19

Salesflare

paid

Intelligent CRM for B2B sales teams

Less Annoying CRM

The simplest CRM for small businesses

M

Enterprise CRM and ERP cloud applications

Insightly
#22

Insightly

freemium

CRM and project management for growing businesses

SugarCRM
#23

SugarCRM

paid

AI-driven CRM platform for customer experience

HubSpot CRM
#24

HubSpot CRM

free

The free CRM that grows with your business

Monday Sales CRM

The CRM built on Monday.com's work OS

Frequently Asked Questions

What is the best Salesforce alternative?

The best Salesforce alternative depends on your use case and budget. HubSpot is a popular choice — see the full list above to compare all options side by side.

Are there free Salesforce alternatives?

Yes — several Salesforce competitors offer free plans or free trials. Look for options labelled "Free" or "Freemium" in the list above.

How do Salesforce competitors compare on pricing?

Pricing varies widely across Salesforce alternatives — from free open-source tools to enterprise-priced platforms. Click "View details" on any tool above to see full pricing information.

Still considering Salesforce?

Read our full review with pricing and feature details.

View Salesforce →