Fathom Analytics vs Smartlook: Full Comparison 2025
Which is right for your team? Compare pricing, features, and more.
Fathom Analytics vs Smartlook: Feature Comparison
| Feature | F Fathom Analytics | S Smartlook |
|---|---|---|
| Pricing | From $14/mo | Freemium |
| Founded | 2018 | 2016 |
About Fathom Analytics
Fathom Analytics is a privacy-focused website analytics service that provides simple traffic insights without tracking personal data. It is fully GDPR, CCPA, and PECR compliant and offers unlimited email reports and uptime monitoring.
Visit Fathom Analytics ↗About Smartlook
Smartlook is a session recording and product analytics platform that combines qualitative (session replays, heatmaps) and quantitative (events, funnels, retention) analytics in a single tool. It works across web and mobile apps, making it a popular Hotjar alternative for product teams that need to understand both the what and the why behind user behaviour.
Visit Smartlook ↗Not what you're looking for?
Explore more alternatives and find the perfect tool for your stack.