HubSpot CRM
vs
Keap

HubSpot CRM vs Keap: Full Comparison 2025

Which is right for your team? Compare pricing, features, and more.

HubSpot CRM

The free CRM that grows with your business

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Keap

CRM and marketing automation for small businesses

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HubSpot CRM vs Keap: Feature Comparison

Feature
H HubSpot CRM logo
HubSpot CRM
K Keap logo
Keap
Pricing Free From $159/mo
Founded 2006 2001

About HubSpot CRM

HubSpot CRM is a fully free customer relationship management platform that gives sales teams complete visibility into their pipeline. It includes contact management, deal tracking, email templates, meeting scheduling, and live chat, with seamless upgrades to HubSpot's Marketing, Sales, and Service Hubs as your business scales.

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About Keap

Keap (formerly Infusionsoft) is an all-in-one CRM and marketing automation platform for small businesses, combining contact management, email marketing, e-commerce, and appointments. Its automation builder helps small teams nurture leads without manual follow-up.

Visit Keap ↗

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