Magento
vs
Privy

Magento vs Privy: Full Comparison 2025

Which is right for your team? Compare pricing, features, and more.

Magento

Enterprise e-commerce platform by Adobe

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Privy

Email and SMS marketing for e-commerce stores

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Magento vs Privy: Feature Comparison

Feature
M Magento logo
Magento
P Privy logo
Privy
Pricing Freemium Freemium
Founded 2008 2012

About Magento

Adobe Commerce (formerly Magento) is an enterprise-grade open-source e-commerce platform used by large retailers and B2B merchants requiring maximum customisation, complex catalogue management, and multi-store operations. The Magento Open Source edition is free, while Adobe Commerce adds B2B features, AI-powered merchandising, and enterprise support — making it the leading platform for high-complexity e-commerce operations.

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About Privy

Privy is an email and SMS marketing platform built for Shopify stores, offering pop-up forms, abandoned cart emails, and automated marketing campaigns. It helps small and mid-size e-commerce brands grow their subscriber lists and recover lost sales.

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